The story of the Ford Bronco is practically legendary. And while its release in 1966 has not garnered as much attention as the release of its sportier cousin, the Mustang, released a few years earlier, the Bronco retains a solid reputation in 4 x 4 lore, even if its long history has bumped over a few rocks. The new Ford Bronco, released in 2021, is the 6th Generation Ford Bronco to hit the market. And believe us, the Ford Bronco’s release has been noticed. The Bronco is in high demand, and Ford is ramping up production as fast as possible to satisfy all the customers who have shown interest.
Although many car manufacturers offer an off-road 4 x 4, Car & Driver Magazine declared that the new Ford Bronco is “arguably the most exciting off-roader since the Jeep Wrangler.” And with all due respect to Car & Driver and Jeep, we think the all-new Ford Bronco will set the standard for fun in the wild moving forward. The new Bronco has enough throw-back and classical features to appeal to Bronco purists but also several technologically advanced features and four-wheeling handling capabilities to make it the off-road vehicle of the future. Consumer excitement about the Bronco has been through the roof!
The New Ford Bronco: Nine Packages to Suit Your Style
The Ford Bronco is a rugged vehicle that offers drivers the perfect combination of power and performance. It allows you to commute into town in style and comfort during the week and still go wilderness-bound fearlessly on the weekends. It has features that make it the ultimate vehicle for every facet of your personality, able to be configured for whatever you need. The doors and the roof can be taken off. Unlike one of its well-known rivals, when you remove the doors, you will still have side-view mirrors, and the doors can be stowed in the vehicle, letting you follow your whim on the spur-of-the-moment to drive al fresco.
In addition, Ford offers the Bronco in an astounding nine different packages, with options galore available for each package. It starts with the Base model, which has a 2.3L Eco-Boost I-4 engine and ranges up to the Raptor, with a 3.0L Eco-Boost V6 engine. In between, you can check out the Big Bend, Black Diamond, Outer Banks, Badlands, Heritage, WildTrak, and Heritage Limited models.
The number of features available is myriad, including Ford G.O.A.T. (Goes Over Any Terrain) terrain management system; steel bash-plate protection for the undercarriage; Ford HOSS suspension system; electronic front- and rear-locking differential; Ford’s Trail “Toolbox,” SYNC 4 infotainment system with Apple CarPlay/Android Auto compatibility; Ford Co-Pilot360 collision avoidance assist technology, and more. Even the “base” package is loaded with plenty of creature comforts. For a deep dive into all the details, check out Ford’s Bronco page, which lets you compare the various models. The only difficulty you may encounter is figuring out which package best suits your style and budget.
But of course, no self-respecting Bronco enthusiast wants to drive stock! So be sure to check out how to customize your future Bronco with accessories designed to fit your adventures and imagination. The release of the new Bronco has inspired many aftermarket manufacturers to outdo themselves. You can access a raft of new gadgets and toys built by Ford and approved vendors.
At Mike White Ford, we love the new Bronco as much as our customers. Find out more about all the Bronco models available, get yours on order, or ask us any questions about the Ford Bronco or any of our other outstanding Ford vehicles. You can contact us online, in person at our dealerships in Coeur d’Alene or Sandpoint, or give us a call!